Demystifying SEO: An Overview of Search Engine Optimization

Online via Zoom 30 Federal St, Brunswick, ME, United States

Increase your website's visibility by implementing and improving SEO. In this 1-hour workshop, WBC Web Design and Marketing Consultant, Mercedes Arnold, will review: What is SEO How SEO works (Hint: It’s not just keywords!) How to set up SEO so you’re able to drive high numbers of relevant traffic to your website without paying for ads. Register today to receive a Zoom link to join!

Free

Sole Prop or LLC – Which Entity Structure is Right for Me and How to Set It Up

What business structure is best for your venture? How do you legally set up your small business as a specific entity? In this 1-hour webinar, WBC Business Advisor, Grace Mo-Phillips will review the differences between Sole Proprietor and Limited Liability Company (LLC) business structures. Grace will demonstrate: What the benefits are to Sole Prop vs LLC What you need to have to formally set up your business structure How to legally formalize your business Come with questions!

Free

Creating a Social Media Content Calendar

Online via Zoom 30 Federal St, Brunswick, ME, United States

With all the social media platforms that exist, it can be quite overwhelming to understand where and when to market your business. WBC Social Media Consultant, Katie Kelley, will do a deep dive into understanding the tips and tricks to establish an effective content calendar for your business. Planning ahead takes the guesswork out of your marketing plan and allows you to effectively reach your customers in a thoughtful and meaningful way. Register Today!

Free

Digital Tools for Small Business

Online via Zoom 30 Federal St, Brunswick, ME, United States

With so many digital tools available, it can be hard to know what software or platform will actually help you stay organized, save time, and run your business efficiently. In this 1-hour workshop, WBC Web Design and Marketing Consultant, Mercedes Arnold will share an overview on popular digital tools that are out there to help you get and stay organized in your business. The resources shared in this workshop will help you find the right platforms for your business operations and help you feel confident implementing these tools in your day-to-day so you can work smarter, not harder. Register Today!

Free

Tool Sharpening Workshop at Maine Local Living School

Maine Local Living School 71 Lake Drive, Temple, ME, United States

Learn to put a shaving edge on any tool! BYOT (bring your own tool)! We recommend starting with a simple knife, especially a carving knife with wide bevel. Feel free to bring other tools as well such as a kitchen knife, chisel, drawknife, block plane, etc. The ability to sharpen unlocks our ability to reuse the old and rely on ourselves. Absolute beginners welcome! The workshop will be followed by an optional community potluck meal. Please RSVP on our website to let us know you're coming to either or both (workshop and potluck).

Free – $50

Building an Email List

Email marketing is the most direct way to connect with an audience that is eager to hear from you. In this interactive 1-hour virtual workshop, WBC Social Media Consultant, Katie Kelley, will explain the different email marketing platforms available to you, how to begin email marketing and creating a plan to show off your brand with email.

Free

Disadvantaged Business Enterprise Certification 101

Online via Zoom 30 Federal St, Brunswick, ME, United States

Each year, the Federal Government awards about 10% of all federal contract dollars to Small Disadvantaged Businesses. In this 1-hour workshop, Leesah Patt, Disadvantaged Business Services Specialist at Eastern Maine Development Corporation will present on the Disadvantaged Business Enterprise Certification. What are the benefits of being a certified DBE? Who is eligible? How do I apply for the certification? There will be time for Q+A, come with questions!

Free